Insight Embrace Your Travel Alter-Ego with Booking.com NEW YORK – FEBRUARY 2, 2024 – Booking.com, the global leader in connecting travelers with the widest choice of incredible places to stay, is launching a new ad campaign to show that you can “book whoever you want to be” on vacation. The campaign, featuring award-winning American actor, producer and
Insight European Accommodation Trends 2026 Today, European tech and travel leader Booking.com released the sixth edition of its annual Accommodation Barometer, exploring the outlook, opportunities and challenges that are front of mind for accommodation professionals across Europe.
Insight Experience Hollywood-Styled Route 66 Road Trip NEW YORK, May 4, 2026 – Start the engine. Cue the playlist. Booking.com, the Official Travel Partner of the Route 66 Centennial, is offering a road trip experience this spring that puts travelers behind the wheel of a movie-inspired classic car. This once-in-a-lifetime opportunity arrives as road tr
Insight Explore the Top Carnivals of 2024 The whole town is dancing, dressed in glittering sequins, colourful feathers and masks. During a Carnival, life flows to the rhythm of samba.
Insight FIFA World Cup 2026: Discover Hard Rock Stadium and Miami's Best Spots Hard Rock Stadium in Miami Gardens hosts 7 FIFA World Cup 2026 matches over five weeks. Miami becomes a World Cup destination during one of the hottest, most vibrant months of the year. The FIFA Fan Festival transforms Bayfront Park downtown. Concerts, Juneteenth celebrations, beach culture, and Cub
Insight Global AI Sentiment Report Reveals Travel Tech Trends AMSTERDAM, 23 JULY 2025 – Today, Booking.com released The Global AI Sentiment Report, drawing on insights from over 37,000 consumers across 33 markets to explore how people are using, trusting, and responding to AI in everyday life and travel. As both the public and private sectors accelerate invest
Insight Global Travelers Struggle with Sustainable Choices AMSTERDAM, 22 APRIL 2024 – Today, Booking.com releases new research, with insights gathered from more than 31,000 travelers across 34 countries and territories, exploring the latest consumer attitudes, priorities and influences related to sustainable travel. While the annual research reveals a conti
Insight LGBTQ+ Business Travelers' Challenges Unveiled With the global business travel market projected to reach $2.4 trillion by 2031*, new Booking.com research highlights a gap between growing business travel demand and LGBTQ+ traveler confidence.
Insight LGBTQ+ Travel Challenges and Strategies AMSTERDAM, 11 JUNE 2024 - Building on its mission to make it easier for everyone to experience the world, Booking.com’s latest LGBTQ+ travel research reveals that travelers continue to face significant challenges. More than half (59%) of LGBTQ+ travelers have experienced discrimination when travelin
Insight LGBTQ+ Travel Trends: Caution & Confidence in 2023 AMSTERDAM, 1 JUNE 2023: With a mission to make it easier for everyone to experience the world, regardless of who they love or how they identify, Booking.com’s most extensive LGBTQ+ travel research to date spotlights the steady progress, as well as the recent setbacks, for these communities when it c
Insight LGBTQ+ Travelers Who Hide Their Identity: Insights from Booking.com Today Booking.com released its latest Travel Proud Research Report, the company’s most expansive and cross-cutting survey to date, focused exclusively on the attitudes, actions and perceptions of LGBTQ+ travelers. With insights from 13,300 LGBTQ+ travelers across 19 countries, the research highlight
