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Insight
Climate Uncertainty Shaping Travel Trends
Booking.com’s 2026 Travel & Sustainability Report reveals a growing tension in travel decisions, with nearly three quarters of travelers globally saying they consider extreme weather risk when choosing both destination (74%) and timing (74%), and nearly one-third (31%) canceling a trip due to these
Insight
European Accommodation Outlook: Confidence vs Skill Gaps
AMSTERDAM, 2 July 2025 — Today, Booking.com, released the fifth edition of its European Accommodation Barometer, featuring insights from 1,160 travel accommodation executives across Europe on the current outlook, opportunities and challenges facing the industry.
Insight
European Accommodation Trends 2026
Today, European tech and travel leader Booking.com released the sixth edition of its annual Accommodation Barometer, exploring the outlook, opportunities and challenges that are front of mind for accommodation professionals across Europe.
Insight
European Hoteliers Rejoice: Highest Economic Optimism in Years
AMSTERDAM, 22 MAY 2024 – Buoyed by continued industry resilience, European hoteliers and holiday rental operators have expressed the highest level of economic optimism since 2022 in the latest edition of the European Accommodation Barometer.
Insight
European Travel Trends: Cautious Optimism in 2023
Business sentiment among European hoteliers and holiday rental operators remains strong as occupancy levels and prices have continued their increase over the past 12 months, with almost half (46%) anticipating that 2023 will be the year of highest revenue yet.
Insight
Rovaniemi: The Official Home of Santa Claus
Where does Santa Claus live? Probably each of us has heard this question from the mouth of an excited child at least once in their life. We hasten to answer – in Rovaniemi! The picturesque village of Santa Claus is thriving throughout the year, but it is not hard to guess that it is the holiday seas
Insight
Unlock Unbeatable Savings: Booking.com’s Black Friday Deals
Travel is top of mind for 2026, and Booking.com is making it easier than ever to turn those travel dreams into reality. Marking its most extensive Black Friday event to date, travelers can unlock unbeatable savings across six travel categories: accommodations, car rentals, attractions, airport trans