Insight Embrace Your Travel Alter-Ego with Booking.com NEW YORK – FEBRUARY 2, 2024 – Booking.com, the global leader in connecting travelers with the widest choice of incredible places to stay, is launching a new ad campaign to show that you can “book whoever you want to be” on vacation. The campaign, featuring award-winning American actor, producer and
Insight Essential European Driving Rules for American Travelers Planning a European road trip? Learn essential driving rules for U.S. travelers, from speed limits to IDP requirements. Stay safe & avoid fines.
Insight European Accommodation Outlook: Confidence vs Skill Gaps AMSTERDAM, 2 July 2025 — Today, Booking.com, released the fifth edition of its European Accommodation Barometer, featuring insights from 1,160 travel accommodation executives across Europe on the current outlook, opportunities and challenges facing the industry.
Insight European Accommodation Trends 2026 Today, European tech and travel leader Booking.com released the sixth edition of its annual Accommodation Barometer, exploring the outlook, opportunities and challenges that are front of mind for accommodation professionals across Europe.
Insight European Hoteliers Rejoice: Highest Economic Optimism in Years AMSTERDAM, 22 MAY 2024 – Buoyed by continued industry resilience, European hoteliers and holiday rental operators have expressed the highest level of economic optimism since 2022 in the latest edition of the European Accommodation Barometer.
Insight European Travel Trends: Cautious Optimism in 2023 Business sentiment among European hoteliers and holiday rental operators remains strong as occupancy levels and prices have continued their increase over the past 12 months, with almost half (46%) anticipating that 2023 will be the year of highest revenue yet.
Insight Experience Hollywood-Styled Route 66 Road Trip NEW YORK, May 4, 2026 – Start the engine. Cue the playlist. Booking.com, the Official Travel Partner of the Route 66 Centennial, is offering a road trip experience this spring that puts travelers behind the wheel of a movie-inspired classic car. This once-in-a-lifetime opportunity arrives as road tr
Insight Global AI Sentiment Report Reveals Travel Tech Trends AMSTERDAM, 23 JULY 2025 – Today, Booking.com released The Global AI Sentiment Report, drawing on insights from over 37,000 consumers across 33 markets to explore how people are using, trusting, and responding to AI in everyday life and travel. As both the public and private sectors accelerate invest
Insight Global Travelers Struggle with Sustainable Choices AMSTERDAM, 22 APRIL 2024 – Today, Booking.com releases new research, with insights gathered from more than 31,000 travelers across 34 countries and territories, exploring the latest consumer attitudes, priorities and influences related to sustainable travel. While the annual research reveals a conti
Insight LGBTQ+ Travel Challenges and Strategies AMSTERDAM, 11 JUNE 2024 - Building on its mission to make it easier for everyone to experience the world, Booking.com’s latest LGBTQ+ travel research reveals that travelers continue to face significant challenges. More than half (59%) of LGBTQ+ travelers have experienced discrimination when travelin
Insight LGBTQ+ Travel Trends: Caution & Confidence in 2023 AMSTERDAM, 1 JUNE 2023: With a mission to make it easier for everyone to experience the world, regardless of who they love or how they identify, Booking.com’s most extensive LGBTQ+ travel research to date spotlights the steady progress, as well as the recent setbacks, for these communities when it c
Insight Mariah Carey’s Beverly Hills Vacation Rental: A Star-Studded Summer Escape NEW YORK, June 12, 2023 – Looking to travel like a star this summer? Booking.com and beloved musical icon, singer and songwriter Mariah Carey are offering travelers a once-in-a-lifetime opportunity to vacation just like Mimi this summer, with a special overnight trip package at her favorite Beverly
